Name: Marketing Automation For Dummies
SKU: 63446018
Price: 37.90 GBP
Availability: InStock
Rating: 4.166666666666667 (6 reviews)

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Fully operational. Shipping worldwide, on schedule.Duty & taxes paid at delivery

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Description

🚀 Unlock the power of automation and never miss a lead again!

INTEGRATE SEAMLESSLY - Learn to sync automation with your CRM effortlessly.
DATA DRIVEN CAMPAIGNS - Leverage lead scoring and buyer profiles for precision targeting.
EXPERT BACKED INSIGHTS - Written by a top marketing automation evangelist with real-world examples.
FUTURE PROOF YOUR STRATEGY - Stay ahead with next-gen marketing lifecycle insights.
MASTER MARKETING AUTOMATION - Demystify complex tools with straightforward guidance.

Marketing Automation For Dummies is a clear, practical guide that empowers professionals to harness cutting-edge marketing automation tools. It covers everything from buyer profiling and lead scoring to CRM integration, helping you multiply campaign effectiveness, increase lead conversions, and sharpen forecasting. Authored by industry expert Mathew Sweezey, this book is your essential roadmap to mastering the future of marketing.

Reviews

S**I

Very well written with many examples.

I am a B2B marketer working with Pardot. This book has a lot of Pardot examples, which was very much needed. The book gives a perfect understanding of what Marketing Automation is and how you can make use of it. Very well written with many examples. I recommend this to anyone wishing to learn more about marketing automation, specially Pardot.

12.02.2016

I**O

Gran libro que explica, de forma sencilla, qué es el Marketing Automation, el presente y sobre todo el futuro del Marketing

Aunque el autor trabaja en ExactTarget, las explicaciones son objetivas. Buen libro para entender el Marketing Automation, los conceptos básicos... y no sólo los básicos.

8.06.2015

3**G

Tremendously valuable book for all marketers

Very well organized and comprehensive yet easy to digest. I would highly recommend this to anyone exploring marketing automation systems such as Pardot to understand why they should already have one (i.e., you're behind if you don't) and how to maximize your ROI implementing and managing one.

11.09.2014

A**O

Five Stars

Very Good Book, quite comprehensive

14.07.2018

S**N

A great primer. Author really knows his stuff and even ...

A great primer. Author really knows his stuff and even those that have a good understanding of marketing automation will walk away with new insights. I have many clients that use marketing automation...but not to its full capacity and this will give you the smarts you need to discuss new opportunities with them and make you look like a hero.

15.09.2015

S**E

The above pictures show how I received the book. Very terrible stains and smell.

The book is stained with stinky smell. The pictures show how terrible it looks.

12.11.2024

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Marketing Automation For Dummies

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